Since the arrival of Groupon, Daily Deals have been all the rage and now The UK’s most popular loyalty programme is getting on the act. Nectar have launched a daily deal site called Nectar Daily Deals and to celebrate there’s a competition running too… although it has a few unusual twists. You play via Twitter, you must be in London, you need to go to a location to win and if you’re first the prize is going to cost you Â£1!
To enter the Nectar Daily Deal Hunt you need to tweet to zoom in on the map of London. Your tweet must include the hashtag #dailydealhunt. The object is to locate the Nectar Ambassador who is in London and physically get to them first – if you do then you can claim the daily prize by giving them a quid. Just to complicate things further you need a smartphone and a QR reader app otherwise you’ll not be able to win.
But how do you know where to go?
Well, the location of Mr (or Mrs/Ms) Ambassador will only become clear once enough people have tweeted the #dailydealhunt hashtag. In other words, once Nectar have attracted enough viral interest will they then unleash the location. There’s no limit to the number of times you can retweet so that could get a little spammy on some feeds!
The competition is probably a lot more straightforward than it sounds, but disappointingly this is another of those promos which excludes everyone outside London (and probably quite a few who are inside The City too).
It’s not exactly a celebration of Nectar Daily Deals more Nectar Daily Deals in London only.
It’s a shame that Nectar didn’t consider offering an alternative competition for other folks to take part in. Perhaps when they extend their Daily Deals outside The Capital they may run similar events?
Still, if you’re attached to Twitter, have a QR app, got a smartphone and are prepared to find a person in a red sash somewhere in London, scan their code and then give them a quid you could win a fabulous prize. Yesterday (23rd July) the prize was a Piaggio Scooter and today (24th July) it’s a Â£700 trip to Paris. There’s a daily deal prize every day this week until the 27th.
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